About Us

The Marketing Gap is a provider of unbiased and independent strategic marketing direction and marketing support services. Our focus is on working with SMEs and technology firms in the UK to bridge their marketing gap.

The marketing gap is the difference between where you currently are and where you are trying to get to. We help you to uncover what this gap is and develop the right marketing strategy and plan to fill this void.

Our aim is to ensure that every single client we work with is able to realise the potential from their marketing activities and to grow and develop their business in line with their objectives. We work closely with organisations throughout their sales and marketing journey to deliver independent advice, direction and training so that their time and investment delivers results optimised to their business goals.

Mission

To help organisations bridge their marketing gap efficiently and effectively in order for them to realise their potential and to help transform the way they work and continually drive business performance and deliver a return on investment on their marketing.

Values

Independent – An unwavering commitment to always act in our clients best interests

Our knowledge and independence are fundamental to everything we do. Above all, we ensure you always receive the very best advice and guidance – first time, every time.

Passion – A dedication to advancing the principles and practice of our industry

We combine industry best practice with many years of experience to help a range of clients from small to medium-sized enterprise businesses.

Knowledge – an insatiable thirst for acquiring and sharing new understanding

The world of marketing is constantly changing and evolving, new ways of working, new technology and new legislation. To ensure all our clients receive the very best advice and guidance we never stand still and we never stop learning.

Specialists – Small but perfectly formed

Our sole focus is on delivering strategic direction & business support. We are experts and have honed our skills over many years. We pride ourselves on our agility and flexibility. We adapt to your needs and tailor our services to provide precisely the right outcomes for you.